by Vinh Van Lam | Jun 3, 2020 | Art Licensing tips, Branding, Business Tips, Marketing
As creatives, we tend to focus all our time on the product, and then dismiss Instagram as an ego-stroke or vanity platform to receive positive feedback about their art. So, is Instagram needed and why do we target 10,000 followers? Instagram should be seen as...
by Vinh Van Lam | May 3, 2020 | Art Licensing tips, Business Tips, Marketing, Social Media
As much as creatives would rather project their works in art galleries, they really need to grasp the opportunities presented by Facebook and Instagram before dismissing them as ”sell-outs to the mainstream”. Let’s get real: the platforms can be used...
by Vinh Van Lam | Mar 31, 2020 | Art Licensing tips, business System, Business Tips, Goal Setting, Leveraging - Time, Marketing, Mindset, Motivation, OPIC Business Model, Productivity & Motivation, Social Media
With the COVID-19 pandemic forcing millions to stay and work from home, it can be a worrying time, particularly for artists who have seen events cancelled and business opportunities lost. From ArtSHINE, we hope you’re staying safe and healthy. Like many...
by Vinh Van Lam | Mar 26, 2020 | Branding, Business Tips
Ever wanted to know how to bring your art alive, and not feel like a complete dork and get embarrassed around potential investors and lovers of your work? Then here’s a how-to- guide on walking the walk, and talking the talk – and all in the name of your...
by Vinh Van Lam | Oct 15, 2019 | Business Tips, Cash Flow, Finance
An art business budget is essential in determining break-even projections, cash flow estimates assumed earnings, and setting a goal for retained earnings. It also helps an artist focus on the essential numbers and develop a picture of what the business will look like...
by Vinh Van Lam | Sep 29, 2019 | Art Licensing tips, Branding, Events
More than 30 artists, the latest cohort of Art & Design talent from across Australia, will be showcasing their works on a global stage with the Sydney-based Creative Industries hub – ArtSHINE – at a leading Brand and Licensing exhibition in October....
by Vinh Van Lam | Dec 17, 2018 | Art Licensing tips, Art Pick, Branding, Business Tips, Productivity & Motivation
Artist: Marina Strijakova Artwork: Fossil License This artwork There are 3 basic ways the companies got their art for products. They have in-house designers who are paid a salary to design art for products. They buy art out-right. Many artists prefer to...
by Vinh Van Lam | Dec 10, 2018 | Art Licensing tips, Business Tips, Goal Setting
Artist: Mellissa Read-Devine Artwork: The Search License This artwork Can you believe it, we’re now a few weeks to the year of 2018. Time just flies by so quickly. Particularly this year. But doesn’t each year seem to go faster than the year before? How...
by Vinh Van Lam | Dec 10, 2018 | Business Tips, Cash Flow, Finance, OPIC Business Model
Artist: Winne Dougall Artwork: Folk Flora Medallion License This artwork How do you ensure your Business LifeStyle operates entirely for the purpose of providing you with a profit so you can live the lifestyle you always want to live. Successful business...
by Vinh Van Lam | Dec 10, 2018 | Art Licensing tips, Art Pick, Business Tips, Cash Flow, Mindset
Artist: Mable Tan Artwork: Vintage Comos License This artwork Most people dismiss teachings that advocate making money as nothing but hype. So why do others who adopt these principals successful, wealthy and happy? We each have a blueprint to financial...
