Artist: Helen Dubrovich          Artwork: My Russian Dolls        License This artwork

Approximately 90 per cent of  art business will never grow or make a huge profit. Do you want to know why?
Sometimes it’s all down to you and your ego that’s stopping you from reaching your true potential.
So – how do you achieve substantial business growth?
In order to be a success with your  art business you need to think like a successful artist. It is all about your mindset and how you see yourself and your art practice.
Your beliefs are powerful.
Beliefs affect your ability to see opportunities, and they affect your mood, your risk-taking and ultimately your success. Many people have beliefs that limit them, beliefs that just aren’t true, but that you hold onto anyway.
Here’s an example:
A lot of  artists will stop their minds to growth and success because they think “I have been in business for a long time and I know everything there is to know about my industry.” – The big ego thinking approach.

If you think you know everything, you will give yourself a chance of learning nothing at all. That is a mindset you set yourself from not learning and receiving something new.

In fact we learn something new every single day from observing around us, and learning from one another. However if you choose to narrow your focus amid the day to day challenges of running your business, you are stopping yourself from discovering the wealth of amazing achievements awaiting you just around the other side.
So leverage time to learn from your peers and colleagues and particularly your competitors. Allocate time to learn about successful businesses and investing in some quality time at related workshops, seminars and trade shows or work along with a business coach or a mentor who can help you grow. You’ll be surprised at how much information and inspiration you can receive.
Think and Act like a Super Star!
Every successful Artipreneur thinks like a superstar star. They believe in themselves and, more importantly, they invest in themselves and in their business, they are always open and they are not scared to take some calculated risks.
big ego
Everyone knows about Coco Chanel, a visionary who turned herself from a business woman and dressmaker into an enduring fashion and cultural icon. She changed the fashion world in her time because Coco never stopped experimenting, always challenged herself out of her comfort zone in developing and designing world breaking fashion.
Another iconic successful businessman, Richard Branson has triumphed over the world by using lateral and innovative thinking. The business world would not be the same today if he wasn’t as open-minded and adventurous as he is. We need to challenge ourselves and do things that are out of our comfort zone.
Sometimes we hold on to things too tight and we won’t let go like having our fingers so firmly rested on the pulse of our business that we are unable to see things for how they really are.
So remember… think outside the square!
Let yourself loose once in a while and
be the observer in your business.
~Vinh Van Lam
So think big and act bigger!

Need help in mapping out your Art Licensing journey?

  1. Just starting outCLICK HERE
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Call Vinh on 0410 636 138

Vinh@artshine.com.au